Which steps are necessary to be and remain sustainable in the field of environment, social and governance (ESG)? And which players must lead the way hand in hand? A guide from mrp hotels.
After two challenging years in the hotel real estate segment, the road to recovery started this spring, bringing up the positive sentiment in the hotel investment market at the same time. Various factors such as the removal of travel restrictions and the pent-up demand for travel among the population are accelerating the recovery of the hotel market and thus strengthening investor confidence. This is particularly countered by the current economic and political developments.
mrp hotels in an exclusive interview with Jürnjakob Reisigl, Managing Director of Explorer Hotels. “We are challenged to be attractive in the market. The urge to travel may be smaller than expected.” Exciting and honest insights from the hotelier-entrepreneur family that keeps its eyes on the future.
Entrepreneurs are becoming even more prudent and are planning on an increasingly short-term basis. Already demanding guests are becoming even more demanding with regard to health and hygiene in the business. The hotel industry in Germany and Austria will, depending on the concept, come out of the crisis with a black eye, but will not or does not want to be a profit driver of the Corona crisis.
Excellent employer branding as well as human resource management is more important than ever before. In addition to the shortage of skilled workers in tourism, the industry is now struggling with the migration of employees to other industries. The long closure periods, as well as other factors, are pushing for new approaches.
What concerns a person responsible for tourism marketing in North America and Australia for the country of Austria in the midst of a pandemic where travel from the States is all but banned? What is the current situation in the United States, what can we in Europe take away from this country and what will travel look like in the future? Listen in to our latest podcast.