The abbreviation OTA stands for “online travel agency.” OTAs are digital platforms that enable guests to book travel online with a wide variety of providers. Well-known examples include Booking.com, Expedia, and the HRS Group.
The abbreviation OTA stands for “online travel agency.” OTAs are digital platforms that enable guests to book travel online with a wide variety of providers. Well-known examples include Booking.com, Expedia, and the HRS Group.